HiSEVEN

@hiseven

Malaysia’s Creative Hubs Turn Vibes into Digital Storytelling

From weekend pop-ups to mural-filled markets, Malaysia’s creative spaces are shaping how brands tell their stories online.

Algorithm Anxiety Is Real

While scrolling the feeds, you looking for recipes on baking some cute cupcakes, keep scrolling and your feeds probably full of it. Then you stumble upon a cute cat reels, you clicked on it. Unbeknown you turn the algorithm to cat’s videos and now your feed are full of it. That’s what algorithm get to you, it constantly changing depends on your interest (sometimes just too much). It’s a silent code behind where it keep feeding you with whatever. Neither do social media managers trying to capture the audiences, hoping the ads will be able to hit right through the right audiences that been advertised. The Rules keep Changing Each platform are having their own rules which could constantly changing and there’s no written on the walls. Most just figuring it themselves. Let’s have a…

Whispers to the Machine: Unlocking Generative Engine Optimization

The Future of Visibility in a World Beyond Google

Multi Account Management: It's A Necessity, Not A Luxury

And it's matters

Client Relationship Manager vs CRM: What’s the Real Difference?

When asked about client relation manager, many may assume it’s the same as CRM. And it’s the acronym for it literally C for client, R for relation and M for Manager. But here’s the thing, it’s actually two different concepts. Both have the same points where in terms of dealing with customer relationships, improving retention and both are seen as essential tools in managing customers. Even so both are actually operating on different levels underneath. Why is this matter as choosing the wrong system between this two will end up building the wrong strategy that doesn’t fit what their actually want. Understanding the differences between both not only save time, it could prevent the workflow chaos and able to make customer relationships more intentional and efficient. Same Same But Different Client Relationship Manager Differentiating the…

Beyond Visibility: Driving Engagement Through ASO

From Being Seen to Being Loved ~

The Global Shift Toward All-in-One Messenger: What Users Really Want

Unifying Messaging Platform

Deleted, But Not Forgotten

They're carrying goldmine

Hashtag Graveyards: Bury These Tags Before They Bury Your Engagement

Let it rest

AI Did Posters?! Ads too?? What Happens to Local Designers?

Are They Still Demanded?

How to Be Everywhere at Once: Mastering Multiple Social Media Accounts for Business

Seeing by nowadays where it’s almost inevitable to stumble across any of social media platforms. While for an individual, it’s completely normal to have more than 2 social media accounts. While for businesses, they can did that too but to reach a wider audiences, it become a requirement to have all as much accounts on any social media sites as possible. However, too much accounts to handle at once will be extremely difficult (till there’s appear to be a full-time job for it, social media specialist) The Multiplatform Dilemma Let’s do some takes as a business trying to reach to audiences (on different platforms) Your Gen Z audience doin some aura farming on TikToks. Working professionals gonna be on LinkedIn. Boomers loyal to Facebook. Some cheapos keep resharing IG stories to win on giveaway contest…

Beyond Copying: How Chinese Brands Are Redefining Global Business Strategies

Made in China

Marketing Ikut Selera Rakyat: Winning with Localized Malaysian Campaigns

Why everything “kasi lokal?”

If Your CRM Had a Personality, Would It Ghost You?

Going Toxic?

The VIP Experience: How Virtual Pop-Up Shops Create Exclusivity

Have been to any virtual pop-up shops lately like Zalora or Shein pop-up shops? It’s a whole different way of shopping where it’s all about access, and those unforgettable experiences. It able to give a whole new VIP moments by giving visitor a limited-time access to products, exclusive perks, and engaging shopping experiences. But why it is a trend nowadays for major brands to create such virtual pop-up shops? The Allure of Exclusivity There’s something about exclusivity that really ignites our desire. Whether it’s a limited-edition release, an invite-only shopping event, or getting early access to a new collection, people are naturally attracted to things that aren’t just handed out to everyone. Virtual pop-ups take advantage of this by: Limited-Time Access : Scarcity really amps up demand, and…

Browse Like a Ghost: The Future of Secure Internet in Malaysia

Digital landscape is changing, so do with cyber threats which increasingly advance. In Malaysia, encountering risks such as phishing scams, malware, and data breaches are daily occurrences for both businesses and individuals. While there’s no even a concrete solutions to fight them all, one of the way for safer browse is web isolation (you could called it browser isolation too) Web Isolation? What’s that actually? While web isolation main are not fully designed to fend off online threats, but it did serve as a way to protect oneself. While rather than letting the sites to connect directly to the user’s devices, web isolation sets up to run on isolated environment. Browsing through this way, the harmful scripts, ransomware phishing attempts can’t directly get to personal or corporate data. In other ways, it able to setup multiple…

Followers for Sale: Malaysia’s Fake Influencer Epidemic

RM10.00 for 100k followers! With free gifts!

Macam Yes: How Viral Trends Spark Change in Malaysia

Online Sensations Become Real-Life Movements

Unified Messaging Platforms Meet AI: A Smarter Way to Connect

Why Unified Messaging Matters Nowadays, everyone want quick and personalized communication. However, handling conversations across various platforms can become chaotic as currently with so many social media platforms (checkout previous article!). Imagine yourself have to toggle in between all of this platforms, not only it increase the chances of making mistakes (we’re humans!), it also very time consuming. Due to this, important messages can be overlooked, leading to frustration due to slow inconsistent replies. Having everything in one place allows businesses to respond more quickly and having a clearer record for everything. This means no more missed messages or repeated inquiries. This is where a singular platform where unified all of messaging platforms comes in play, it guarantees that every interaction is seamless, consistent, and professional. Most importantly, it provides customer service teams with a clearer view of ongoing…

HiSEVEN x Alibaba Cloud: A Strategic Partnership for Innovation and Growth

February 27, 2025 — Alibaba Cloud hosted it very first Alibaba Cloud AI Tech Day at Hilton Kuala Lumpur. Gathering top experts in the AI field to explore innovative technologies that are transforming industries and shaping the future of business. Showcasing the newest advancements in AI, network with industry leaders, and delve into the possibilities this revolutionary technology holds for transforming industries and fostering innovation in Malaysia. The MoU Signing (HiSEVEN x Alibaba Cloud) During the event, HiSEVEN officially signed a Memorandum of Understanding (MoU) with Alibaba Cloud, marking a significant milestone in our partnership aimed at driving digital transformation through AI-powered cloud solutions. This collaboration combines HiSEVEN’s extensive expertise in digital marketing strategy with Alibaba Cloud’s advanced infrastructure to develop innovative, scalable, and efficient technological solutions for businesses. The MoU signing ceremony was a key moment of…